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How They Did It: Turning an Israeli series into HBO's In Treatment
The rich dramatic possibilities of psychotherapy are at the heart of the powerful Israeli TV series Be-Tipul, which has become HBO's award-winning In Treatment. The team behind these shows reveals what it took to adapt Be-Tipul for a domestic audience. They'll analyze the challenges of marketing Israeli television in America and discuss what both programs teach us about psychotherapy and its depiction in popular culture.
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Yael Hedaya is the Jerusalem-born novelist and screenwriter who penned Be-Tipul, winner of the 2006 Israeli Oscar for Best TV Drama Series and Best Screenwriting in 2006 and 2008. Additional credits include Dramatis Persona (1994), and the books Housebroken (1997), Accidents (2001) and Eden (2005). Housebroken and Accidents have been translated into several languages and published in the United States by Metropolitan. Eden will be published in 2010.
Noa Tishby, actress and producer (pictured above), made history by selling In Treatment to HBO, the first Israeli show to be sold to an American network. By doing so, Tishby created the market of Israeli entertainment content in the US. As an actress in the US, she has appeared in The Ghost Of Girlfriends Past, Big Love, The Island and The Deep End. She recently sold three additional television projects in America through her company, Noa's Arc, and is developing numerous international television, film and theater projects.
Sarah Treem is a writer/producer on the HBO series In Treatment, as well as the upcoming Mark Wahlberg-produced HBO series How to Make It in America. She is currently adapting Tom Wolfe's novel I Am Charlotte Simmons for HBO. Her full-length plays include Empty Sky; Against The Wall; Mirror, Mirror; A Feminine Ending; Human Voices, and Vienna's Amazing. Treem has been in residence at The Sundance Institute and The Ojai Playwrighting Conference. She has been commissioned by South Coast Reperatory and Playwrights Horizons, and is a current fellow at the Lark Playwrights' Workshop.
Krin Gabbard, moderator, is Professor of Comparative Literature and Cultural Studies at Stony Brook University. His books include Psychiatry and the Cinema (with Glen O. Gabbard), Jammin' at the Margins: Jazz and the American Cinema, Black Magic: White Hollywood and African American Culture and Hotter Than That: The Trumpet, Jazz, and American Culture. He is currently writing an interpretive biography of Charles Mingus.
Produced by Tali Cherizli
Co-sponsored by the Office of Cultural Affairs, Consulate General of Israel in New York.
NYWIFT's Women's Film Exhibition Series is supported, in part, with grants from the New York City Department of Cultural Affairs and the New York State Council on the Arts.
Aug 2, 2010 
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