In this panel focused on the non-fiction television business, we'll hear from a top agent, a production company owner, a network executive and an entertainment attorney about their experiences, takes on marketplace trends and advice on how to succeed in this competitive field.
Katie Maloney is a television agent at the Creative Artists Agency (CAA), the world's leading entertainment and sports agency, with offices in Los Angeles, New York, London, Nashville and Beijing. Maloney works in the New York office representing on-air talent, producers and production companies, including Authentic Entertainment, Half Yard, True Entertainment, Fishbowl and MY Tupelo Entertainment, among others. Maloney began her career at N.S. Bienstock, Inc. and joined CAA in 2011.
Laura Palumbo Johnson is Managing Partner and Executive Producer of Magilla Entertainment, one of the fastest growing non-scripted production companies in New York. With her partners, she has developed, sold and produced record breaking hits such as Discovery's Moonshiners, TLC's Long Island Medium, CMT's Bayou Billionaires and Fuse's Warped Roadies. Johnson began in production operations for networks like TLC, Fox Sports Network and NBC Universal. She joined the startup City Lights Television prior to starting Magilla and supervised over 400 hours of programming and 2000 webisodes.
Marissa Ronca is the Senior Vice President of Development & Original Programming for truTV, overseeing the network's original programming from concept through production. Ronca joined the network in 2007 (then known as Court TV) and was a key player in its 2008 transformation into truTV. In her previous role as VP of Program Development at the network, she led the development team for hit shows like Hardcore Pawn, Impractical Jokers, South Beach Tow and Guinness World Records. Previously, she cultivated successful series at TLC and Discovery Home Channel (Little People, Big World; LA Ink; Say Yes to the Dress). Ronca's film work includes executive-producing Crazy Sexy Cancer and the 2006 independent scripted feature The Guatemalan Handshake.
Moderator Nicole Page (pictured above) is a Partner at Reavis Parent Lehrer LLP, where she specializes in entertainment, intellectual property and employment law. She also serves as the Head of Business Affairs and Senior Development Executive at Engel Entertainment, INC., a New York City based film and television production company. Page counsels filmmakers, producers and feature film and television production companies on film financing, rights acquisition, production agreements, exploitation of ancillary rights, fair use, content licensing, clearance, distribution and related issues. She also serves as production counsel to negotiate theatrical, broadcast and home distribution deals, and represents many artists and performers in the arts and entertainment industries. Page is also a proud Women Make Movies Board Member and regularly lectures and writes on legal issues in the arts and media. She has appeared at SXSW, the Hamptons International Film Festival, IFP, RealScreen and many other festivals and conferences.
Produced by Nicole Page
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NYWIFT programs, screenings and events are supported, in part, by grants from New York City Department of Cultural Affairs in partnership with the City Council, and New York State Council on the Arts with the support of Governor Andrew Cuomo and the New York State Legislature.
Last updated: Mar. 17, 2014