Posted Jobs
Senior UX & Content Strategist
Ogilvy Health
What You’ll Do
- Support UX and content strategy deliverables, working towards independent ownership within 3-6 months
- Data/research-first! Absorb any available data/research to inform decisions
- Support audits of existing content, considering holistically where the client is and what they need to achieve success
- Within the foundation of a brand (or specific audience), help develop content strategy that can be effectively pulled through all channels/tactics
- To find content that will perform best, create meaningful testing plans and make optimization recommendations in partnership with analytics & media teams
- When tactics / deliverables kick off or are in motion, provide holistic content strategy & UX guidance, generally via wireframes but sometimes via decks
- Present work internally and to clients
- Ramp up on new tools for client use whose nuances require new processes and ways of working
- Use templates, guides, and systems to ensure consistency across the content landscape
- Effectively collaborate with all internal partners and external agencies
- Ensure that copy, design, development, and media outputs adhere to content strategy and brand’s performance goals
What You’ll Need
- 2+ years of experience within the US/Global pharma industry in an agency or client setting
- Strong background in digital platforms & deliverables, including (but not limited to) websites, social, programmatic/display, email, and SMS
- Content strategy and/or UX experience strongly preferred.
- Candidates with backgrounds in copy, engagement, strategy, or analytics may also be considered
- Proficiency in Figma preferred (but not required)
- Proficiency in Google Analytics preferred (but not required)
- Strong organizational skills with the ability to plan and prioritize effectively to meet deadlines
Posted at: June 14, 2023 @ 02:01pm