Posted Jobs
Manager, Creative- Senior Copywriter, Head of Beauty- Copy
Walmart
What you'll do...
- Compose inspiring copy that gets to the heart of who our customers are & inspire them. You’ll cover a range of topics, assets, & channel types.
- Gain a deep understanding of our brand’s core principles, tone & voice, plus copy & campaign style guides, applying that understanding to crafting copy that supports business goals.
- Independently manage multiple copy projects on different timelines with varying levels of complexity & importance to the business.
- Meet copy deadlines in coordination with project management, account management & creative team.
- Independently collaborate with Design & other team members to come up with creative solutions to meet business goals.
- Use critical thinking skills to translate strategic marketing initiatives into informative, concise & compelling copy solutions.
- Make edits following feedback from partners including marketers, site managers, editors, legal & copy leadership.
- Adhere & contribute to the evolution of the brand tone of voice & copy style guide.
- Attend & engage in project kick-off & follow-up meetings by asking proactive questions, seeking clarity, pushing on the brief & anticipating required information to compose effective copy. Confidently explain creative choices & work with partners to reach consensus on feedback.
- Take character limitations & design constraints into account when creating copy & partner with editors to resolve writing or grammar issues.
- Ensure copy is error-free, participate in the quality assurance (QA) phases of projects to help ensure all final copy has been correctly implemented online & conduct audits to identify & document errors.
- Stay up to date on competitors, technology developments, plus industry & media trends as it pertains to retail & marketing. Contribute your knowledge to the team through meeting presentations or other channels.
- Maintain a positive, can-do attitude. Seek answers to ambiguous asks, be comfortable working autonomously & quickly pivot direction based on changing business needs.
Why Join Us:
We have a thrilling job to be done: Make beauty at Walmart relevant to every American consumer. We’ll get there via innovative ideas and exceptional execution. The road ahead of us is wide open and ripe for creative disruption.
If you are a creative leader with a passion for beauty and a track record of delivering exceptional results, we invite you to apply and be part of our journey to redefine the beauty retail landscape.
About Walmart Marketing
Named Ad Age's Marketer of the Year in 2022, you'll join an internationally recognized team of thinkers, creators, and problem solvers passionate about helping people save money and live better.
Walmart Marketing is a dynamic, multidimensional organization dedicated to redefining how the world shops through impactful creative and fast-paced innovation - all grounded in customer insights and brand strategy. We live out our company values each day while striving to exceed customer expectations and drive growth for the company.
We orchestrate marketing campaigns and experiences that reach millions of daily shoppers. Our work spans the digital and physical spaces and combines the work of numerous internal teams and external advertising and media agencies. Our teams work together to show our customers how they can save money and live better. If you are motivated by complex challenges and want to build the future of commerce and consumer services, a Marketing role at Walmart could be what you've been looking for.