Alee Petrucelli
  •  Social Media
  •  Phone
    Cell:   412-559-9785
  •  Address
    148 W 76th St, Apt 2A,
    New York, NY, 10023, United States of America
  •  Web Links
    http://www.streamqueensblog.com

Alee Petrucelli

Graduate Student, Media Management
The New School

Full Bio
-SUMMARY OF QUALIFICATIONS-
" Highly organized, detail-oriented and proactive professional with 5 years of project management experience " Expert in time management with proven ability prioritize multiple projects, meet deadlines, and deliver on budget " Pop culture enthusiast and expert, well-versed in the latest entertainment trends, with strong writing and editing skills " Effective communicator skilled in client management, establishing strong connections, trust, and accountability " Resourceful strategic thinker, with demonstrated ability to problem solve quickly and effectively in high-pressure situations

-EDUCATION-
The New School
Graduate Certificate, Media Management - December 2019
" Relevant Coursework: Media Management & Leadership, Strategic Content Management
" Awarded Provost scholarship, the highest merit-based tuition scholarship

University of South Carolina, Honors College
" Bachelor of Arts in English (with Distinction) and Art History, Minor in Film & Media Studies - May 2013
" 3.89 GPA | Magna Cum Laude, Phi Beta Kappa, Cooper Scholar
" Honors Thesis Project: John Hughes & Cultural Memory: Contextualizing the Female-Driven Teen Films of the 1980s

-WORK EXPERIENCE-

Content Creation (Freelance) | Sequence Events (New York, NY) - Feb. 2019-Present
" Pitch, write, and edit relevant content for Sequence Events blog, with the goals of establishing thought leadership within the industry and increasing website traffic through social media links
" Manage Sequence s quarterly newsletter communication, including writing all content, photo curation, and overseeing the design process for delivery of HTML product for launch to 2,500 subscribers

Project Manager | Sequence Events (New York, NY) - June 2018-Jan. 2019
" Managed 15+ events annually, from ideation to execution, for national non-profit, association, and financial firm clients
" Owned and managed client relationships, effectively leading weekly calls and meetings and overseeing all communication
" Created and maintained all project documents including pitch decks, weekly call agendas, event budgets, on-site timelines, recap and debrief notes, and staffing plans
" Oversaw digital content campaigns to increase brand awareness through blog posts, newsletters, and Instagram Stories

Project Coordinator | Sequence Events (New York, NY) - June 2017-May 2018
" Created and oversaw timelines, production documents, attendee management, vendor and venue logistics, and event staff
" Outlined project plans, workflow, and communication for internal/external partners, including design and production
" Pitched creative concepts, content, and branding ideas to clients with an eye towards industry trends

Special Events Coordinator | American Heart Association (Washington, DC) - Oct. 2016-May 2017
" Created sponsorship proposals and pitches, offering unique partnership opportunities leveraging the AHA brand
" Led staff team for annual golf tournament, managing a C-suite executive committee, securing sponsorships, and coordinating all logistics, collateral, and volunteer support
" Managed all event design, vendors, contracts, and logistics for Heart Ball, fashion show, and various donor cultivation events

Special Events Administrator| American Heart Association (Washington, DC) - Aug. 2014-Oct. 2016
" Awarded Mid-Atlantic Affiliate s Professional of the Year in July 2016 for administrative excellence
" Designed and produce collateral materials including advertisements, invitations, websites, emails, and signage
" Tracked multiple budgets, expenses, and income as accounting liaison for events raising over $2 million annually

Marketing & Events Intern | NFL Players Association (Washington, DC) - Oct. 2013-March 2014
" Coordinated inaugural trade show program including branding, hospitality, and speakers for activations at South by Southwest and Licensing Expo
" Oversaw vendor communications, attendees, and collateral for all large-scale events during Super Bowl XLVIII weekend
" Assisted with all multimedia needs including website and brand redesign and photo and video asset development

-ADDITIONAL EXPERIENCE-
Writer & Editor | Stream Queens Blog (www.streamqueensblog.com) - June 2016-Present
" Produce all content and site design for television trends and news blog with a focus on streaming content
" Manage social media campaigns (Instagram & Twitter), building audience engagement and promoting content through digital channels

GenR Committee Member | International Rescue Committee (IRC) - March 2018-Present
" Support the IRC s mission within the NYC community, including volunteering with clients and supporting fundraising efforts

-PROFICIENCIES-
Adobe Creative Suite (InDesign, Photoshop, Illustrator) | Google Suite | Keynote | Mailchimp | Microsoft Office Suite | Salesforce Marketing Cloud | Slack | Social Media | WordPress | WorkZone (PMS)

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