NYWIFT Blog

Meet the New NYWIFT Member: Doris Martinez

Welcome to NYWIFT, Doris Martinez! Martinez brings over 20 years of experience in Partnerships & Business Development/Entrepreneurship within the US Hispanic and LATAM markets, with notable roles at HBO and DIRECTV Latin America. Her expertise spans programming strategy, content negotiations, and fostering successful partnerships. Martinez shares insights on her career journey and industry advice, emphasizing the importance of bringing innovative ideas to the table and treating everyone with respect. With a track record of revamping programming strategies and facilitating strategic content partnerships, Martinez discusses the evolving landscape of content partnerships, emphasizing the shift towards collaboration among networks and the rise of content democratization through platforms like FAST channels.

READ MORE