NYWIFT Blog

Terry’s Picks: Empowering Advertising, What’s Next, Ideal Location

Empowering Advertising: I loved Audi’s Super Bowl ad touting the importance of equal pay, which leads with the poignant question, “What do I tell my daughter?”

What’s Next: The NY Times checks in with three lauded filmmakers from Sundance 2014, to see how the festival buzz shaped their careers.

Ideal Location: MovieMaker takes a look at the best places for an indie filmmaker to live in 2017. (Spoiler alert: New York is tied for number one!)

(image via The New York Times)
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